What is personalised nutrition?
Personalised nutrition aims to move beyond one-size-fits-all dietary advice. It uses detailed individual information about a person's body and health to provide more tailored nutrition advice (1).
There is no single agreed definition of personalised nutrition. In general, it refers to using information about an individual to develop more targeted nutrition advice, products, or services. This information may include dietary habits, physical characteristics, health measures, genetics, and lifestyle factors such as sleep, physical activity, and daily routines (2, 1).